E-readers face tough competition from other devices

E-readers face tough competition from other devices: "But some think the price tag that comes with e-readers will prevent it from becoming mainstream, especially in the current economic climate.
'The financial crisis is going to slow down the purchase of e-readers,' said Francoise Dubruille, director of the European Booksellers' Federation.
Some, however, believe mobile phones could prove more popular as a display for reading digital content than e-readers as most people already have one, and they provide opportunities for readers to interact.
'South African publishers ... told me they expect the mobile to be the next big thing to read. Everybody has a mobile in South Africa, so they are preparing content for these mobiles,' said Juergen Boos, director of the Frankfurt Book Fair."